Facebook is making waves in the social sphere by debuting Facebook Lite in the US, and then announcing a new feature to come out in a few weeks: @Mentions. The former is not friendly to advertisers, but @Mentions could be very good for brands and marketers. See articles marked by *.
Also found some great articles on conversational marketing, consider these a must-read. Find the ** for these articles.
And finally, some updates on the ad tracking and behavioral targeting debate. Check out articles marked by *** to read up on the issue that will face congressional review.
Mashable
5 Rules for Better Web Writing**
http://mashable.com/2009/09/08/web-writing/
Flickr Officially Comes to the iPhone
http://mashable.com/2009/09/08/flickr-iphone/
WordPress Enters Real-Time: 7.5 Million Blogs Reach Twitter Speed
http://mashable.com/2009/09/07/rsscloud/
Embeddable Waves: The Google Wave WordPress Plugin**
http://mashable.com/2009/09/08/google-wave-wordpress-plugin/
Find Your Friends on YouTube, Facebook Style
http://mashable.com/2009/09/08/google-wave-wordpress-plugin/
Google Micropayments Coming: Can It Save Newspapers?
http://mashable.com/2009/09/09/google-micropayments/
BREAKING: Facebook Introduces @Mentions in Status Updates*
http://mashable.com/2009/09/10/facebook-mentions/
Facebook @Mentions: Five Ways They Could Impact Twitter*
http://mashable.com/2009/09/10/facebook-mentions-10/
Wired
Motorola’s First Android Phone Takes Aim at Social Networks
http://www.wired.com/gadgetlab/2009/09/motorola-android/
Digital Contacts Will Keep an Eye on Your Vital Signs
http://www.wired.com/gadgetlab/2009/09/ar-contact-lens/
Ad Age
Facebook Lite Is a Black Hole for Brands*
http://adage.com/digitalnext/post?article_id=138953
Conversational Marketing: Talking Isn’t the Same as Selling**
http://adage.com/digitalnext/article?article_id=138830
‘Social Media Dad’ Sees an iPhone-Powered New World Order
http://adage.com/digitalnext/article?article_id=138889
The Ad-Tracking Debate: Where Should Disclosure Live?***
http://adage.com/digitalnext/article?article_id=138897
As We Move From Citizen Journalists to Citizen Marketers, Am I Obsolete?**
http://adage.com/digitalnext/article?article_id=138898
Brand Week
Twitter, Facebook Pinch-Hit During Gmail Outage
Pressure Mounts on Web Tracking***
In Online Chatter, Target Bests Walmart
Web Shoppers Trust Customer Reviews Most
TechCrunch
iTunes Connects With Facebook And Twitter
http://www.techcrunch.com/2009/09/09/itunes-connects-with-facebook-and-twitter/
Preview: Foursquare’s New iPhone App Ups The Social Ante
http://www.techcrunch.com/2009/09/11/preview-foursquares-new-iphone-app-ups-the-social-ante/
Blogs
MyTwitFace: TweetDeck Adds Major Facebook and MySpace Features
http://www.activatedmedia.com/31617/mytwitface-tweetdeck-adds-major-facebook-and-myspace-features/
Twitter Postings: Iterative Design**
http://www.useit.com/alertbox/twitter-iterations.html
Monday, January 4, 2010 at 8:07 pm |
[...] touched on the geo-location social networking service in a few blog posts (the first one in my 9/11/09 post), and I believe it’s definitely worth taking notice. FourSquare allows registered uses to [...]